What kind of content does Amy Jordan make?
Amy Jordan crafts engaging content centered around her love for books and reading, primarily on TikTok. Her videos often showcase book hauls, reviews of recently finished reads, and seasonal recommendations, with a particular fondness for exploring bookshops. Beyond her literary focus, Amy also shares captivating glimpses of her experiences in Paris, offering a unique blend of bookish charm and Parisian wanderlust.
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Who is Amy Jordan’s audience?
Amy Jordan's audience is likely comprised of avid readers and book enthusiasts, drawn to her content around book hauls and recommendations. Their strong engagement, with TikTok ER at 16.95% and Instagram ER at 23.03%, significantly surpasses benchmark averages (TikTok ~3.0%, Instagram ~1.5%). This indicates a highly dedicated and responsive community, actively seeking and interacting with her curated book content. Their intent signals suggest a strong propensity for discovery and potential purchase of recommended books, making this audience valuable for publishers and related lifestyle brands.
Which creators are similar to Amy Jordan?
If you're looking for creators like Amy Jordan, you'll love book-loving influencers who share Parisian adventures and irresistible book hauls.
bookswithells
TikTok @bookswithells
This creator shares content focused on reading and books. They often showcase new books they have acquired, their reading routines, and organise their bookshelves. The creator also features lifestyle content, including product reviews and recommendations for items such as travel mugs and skincare, often with discount codes. They also create aesthetic videos that align with their reading content.
jas
TikTok @whatjasreads
This creator makes videos about books. They share their reading wrap-ups for months like January and June, discussing titles such as 'The Correspondent,' 'Mr Loverman,' and 'The Best Worst Thing.' The creator also posts book shopping vlogs, showing purchases and their 'to be read' lists. They occasionally share life updates and feature book-related items like bookmarks.
ellen
TikTok @bookishellen
This creator shares content related to books and reading. They often discuss their 'TBR' (to be read) piles and share hauls from book events like RARE25London and Waterstones. The videos feature different genres, including romance and books that have made them emotional. They also engage with popular trends on BookTok, sometimes referencing songs and authors.
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