What kind of content does Bex Beauty make?
Bex Beauty crafts captivating makeup tutorials and transformations across TikTok and Instagram. They specialize in recreating iconic looks from film and TV, alongside in-depth demonstrations of advanced eyeshadow techniques. Brands will find a skilled artist here, adept at showcasing product performance through engaging reviews and creative applications.
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Who is Bex Beauty’s audience?
Bex Beauty's audience is likely comprised of makeup enthusiasts, aspiring artists, and fans of film/TV seeking creative inspiration and practical advice. Their high engagement rates (TikTok 13.13% ER, Instagram 5.90% ER) significantly exceed platform benchmarks (TikTok ~3.0%, Instagram ~1.5%), indicating a highly dedicated and interactive community. This suggests strong intent signals for product recommendations and a willingness to engage deeply with content, making them a valuable audience for brands in the beauty and entertainment sectors.
Which creators are similar to Bex Beauty?
If you're looking for creators like this creator, you'll love artists who master makeup tutorials, transformations, and film/TV recreations with expert eyeshadow techniques and honest product reviews.
Keisha
TikTok @keikeimua
This creator posts tutorials and demonstrations of various makeup looks. They often focus on creative and editorial styles, featuring bold colours and unique techniques such as using their fingers for eyeshadow application. Their content includes detailed breakdowns of the products used, covering items for base, eyes, and lips, and they also occasionally share content about personal style, including trying on new glasses and wigs.
Dori
Instagram @makeupbydoori
This creator posts makeup tutorials and demonstrations. They often showcase different makeup products and techniques, including full face applications and lip liner combinations. The creator also shares content from photoshoots and behind-the-scenes looks at their work as a makeup artist. They frequently collaborate with beauty brands and feature other makeup artists.
Kristy Webley
TikTok @kristywebley · Instagram @kristywebley
This creator posts videos focused on makeup tutorials and product reviews. They frequently demonstrate makeup application techniques, such as contouring hacks and eyeshadow application. The content also includes GRWM (Get Ready With Me) videos, showcasing routines for different occasions and featuring a variety of beauty products from different brands.
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