What kind of content does B Study make?
B Study crafts visually appealing content centered around the art of bullet journaling, featuring detailed monthly setups and satisfying flip-throughs. Their feed also offers a literary escape, with posts dedicated to insightful book quotes and explorations of beloved characters. On TikTok and Instagram, B Study shares their passion for stationery, showcasing new pens through engaging handwriting challenges and vibrant swatch demonstrations.
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Verify your partnershipWho is B Study’s audience?
B Study's audience is likely comprised of individuals interested in journaling, aesthetic stationery, and personal organization, with a strong leaning towards visual and tactile content. Their high engagement rates on both TikTok (6.47% ER, significantly above the ~3.0% benchmark) and Instagram (14.58% ER, far exceeding the ~1.5% benchmark) signal a highly motivated and responsive community. These followers are actively seeking inspiration, product recommendations, and tutorials related to bullet journaling and handwriting, indicating a strong intent for discovery and potential purchase within the stationery and lifestyle niche.
Which creators are similar to B Study?
If you're looking for creators like this, you'll love those who share beautiful bullet journal spreads, inspiring book quotes, and satisfying stationery and handwriting content.
Ruby’s Bujo
TikTok @rubysocial
This creator makes videos about their bullet journaling journey, documenting monthly progress and personal reflections. They often share details about their daily life, including experiences like travelling to Florida and Disney World, and attending events such as Manchester Pride. The content also covers personal challenges, relationship breakups, and recovery, alongside observations on reality television shows like Love is Blind UK. Additionally, there are videos detailing a typical day working as a marketing manager in a corporate environment.
Writing ✍️
TikTok @writing_on_boards
This creator makes videos about journaling, crafting, and organising. They document the process of setting up monthly calendars on whiteboards and chalkboards, often featuring seasonal themes. They also share their experiences creating recipe journals and personal diaries, including decorating pages and writing entries. The content frequently includes ASMR elements and focuses on whimsical and satisfying visual aesthetics.
Kira Goode
TikTok @kira_goode · Instagram @kira_goode
This creator focuses on craft projects, often creating junk journals inspired by films or personal experiences. They share their process for making various items, such as letter bead stickers, invitations, and clay sculptures. The creator also documents trips, including collecting stationery in Japan and journaling about a day out in Cardiff. They frequently review movies as part of their junk journaling projects.
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