What kind of content does Cassie make?
Cassie shares captivating videos of her outdoor adventures across the UK, from wild camping and hiking to exploring stunning natural landscapes. Her content highlights the joys of setting up camp, embracing all weather, and discovering hidden gems like waterfalls and mountains. Brands will appreciate her authentic storytelling, often weaving in personal anecdotes and showcasing unique experiences like book club hikes and wildlife spotting.
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Who is Cassie’s audience?
Cassie's audience is likely comprised of individuals in Great Britain with a strong interest in outdoor pursuits, particularly hiking and wild camping within UK landscapes. Their intent signals suggest they are seeking inspiration, practical advice, and visual appreciation for nature. With an impressive 33.95% engagement rate on Instagram, significantly exceeding benchmarks like TikTok (~3.0%), Instagram (~1.5%), and YouTube (~2.0%), Cassie's community demonstrates exceptionally high quality engagement and a deep connection with her content. This suggests a highly receptive and active audience, ideal for partnerships focused on outdoor gear, travel, and conservation.
Which creators are similar to Cassie?
If you're looking for creators like this creator, you'll find them perfect for brands targeting adventurers who love exploring the UK's wild camping, hiking, and natural landscapes.
Sophie Newey
TikTok @nsophiexplr
This creator shares videos of their outdoor adventures, often featuring scenic natural landscapes. They post content from various locations across the UK, including Wales and the Lake District. Hiking and exploring mountainous regions are common themes in their videos. Some posts also highlight waterfalls and forests, emphasising a connection with nature and personal well-being.
HikesWithFoz
TikTok @hikeswithfoz
This creator posts videos about hiking in various locations across the UK. Their content often features mountainous landscapes, including the Lake District and Scottish Highlands. They also share experiences of wild camping and visiting scenic spots like waterfalls. Some posts highlight the beauty of the British countryside and nature.
Sam Culley
TikTok @samrculley · Instagram @samrculley
This creator posts videos about hiking and outdoor adventures in various locations across the UK and Switzerland. They share details about specific trails, including distances, terrain, and points of interest, such as the White Peak Loop and the Malvern Hills. The creator also provides practical advice on hiking gear, winter camping equipment, and what to pack for day hikes. Additionally, they document personal challenges, like training for the South West Coast Path, and visit places like Hafren Forest and Portmeirion.
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