What kind of content does chlo make?
chlo offers an authentic glimpse into her daily life and routines on TikTok, sharing her journey with the 75 Medium challenge and providing valuable advice for university students. Her content also delves into self-care, with a particular focus on vanilla-scented beauty and skincare routines. Brands will appreciate her ability to naturally integrate gifted products into her relatable and engaging video style.
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Who is chlo’s audience?
chlo's audience is likely composed of young adults and students in the UK seeking relatable content on university life, personal growth, and accessible beauty. Their high TikTok engagement rate (13.33% ER, significantly above benchmarks like TikTok's ~3.0%) signals a highly invested and responsive community. This indicates strong potential for conversions on products or services related to study aids, self-care routines, or affordable beauty products, as viewers are actively interacting with her content.
Which creators are similar to chlo?
If you're looking for creators like this, you'll love content focused on daily life, self-care, and university advice, perfect for those embracing a vanilla beauty aesthetic.
Bethany Fosbery
TikTok @bethanyfosbery · Instagram @bethany.fosbery
This creator shares videos about their morning and evening routines, often focusing on wellness and self-care. Their content includes fitness activities like cardio and gym workouts, alongside details about their diet and healthy meal preparations. They also feature hair and skincare routines, discussing products and techniques for specific hair types and skin concerns. The creator also posts about daily life vlogs, personal reflections on mental health and consistency, and occasional shopping trips.
anna
TikTok @annamaryscarlett
This creator posts vlogs about their daily life, including work-from-home routines and self-care days. They also share videos showcasing new beauty products for hair and skin care, often featuring routines and product reviews. Additionally, the creator documents milestones related to their social media growth and transitions in their career.
Kayte Portillo
Instagram @kayteportillo
This creator posts videos about their daily routines, which often include self-care practices like facials and skincare. They share their shopping experiences, showing purchases from discount stores and discussing their styling choices. The creator also documents their dietary habits, such as clean eating and specific food hauls. Additionally, they share content related to beauty, including makeup tutorials and hair care routines, as well as home organisation and DIY projects like creating art for their studio.
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