What kind of content does Vivian make?
Vivian crafts engaging video content primarily centered around the world of coffee and latte recipes. On Instagram, they share everything from creative at-home coffee concoctions, including unique mushroom coffee blends, to in-depth reviews of limited-edition drinks from popular chains like Dunkin'. Their approachable and enthusiastic tone makes them a go-to source for discovering new beverage trends and perfecting your home brewing game.
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Who is Vivian’s audience?
Vivian's audience is likely comprised of US-based coffee enthusiasts, ranging from casual drinkers seeking quick at-home recipes to dedicated fans interested in specific brands like Dunkin'. Their intent signals are strong, indicated by a high engagement rate (ER) of 3.21% on Instagram, significantly outperforming benchmark ERs for platforms like Instagram (~1.5%) and YouTube (~2.0%). This suggests a highly receptive and active community eager for Vivian's content, promising quality engagement and potential for brand partnerships focused on coffee products, ingredients, or related lifestyle items.
Which creators are similar to Vivian?
If you're looking for creators like Vivian, you'll love discovering new at-home coffee creations and drink reviews, especially from brands like Dunkin'.
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Ryan Tag
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