What kind of content does Craftfactory make?
Craftfactory brings a playful and imaginative spirit to DIY and craft projects across TikTok and Instagram. Viewers can expect a vibrant mix of tutorials and process videos, from transforming furniture and tufting rugs to creating unique accessories like clay purses and textured nails. With a particular flair for spooky season, Craftfactory also shares a wealth of Halloween-themed crafts and costume ideas, making them a go-to for creative inspiration.
Are you a brand that’s partnered with Craftfactory?
Verify your partnership
Who is Craftfactory’s audience?
Craftfactory's audience is likely comprised of individuals interested in hands-on creative projects, particularly those seeking inspiration and guidance for seasonal decor like Halloween. Their engagement rate on TikTok (1.96%) is slightly below the platform benchmark, suggesting a need to optimize content for deeper interaction. While Instagram data is unavailable, the focus on DIY and tutorials indicates a strong intent signal for learning and replicating projects, suggesting potential for high-quality engagement if content resonates with this practical, action-oriented audience.
Which creators are similar to Craftfactory?
If you're looking for creators like this creator, you'll find DIY and craft tutorials perfect for Halloween home decor enthusiasts.
ultimatebykomi
TikTok @ultimatebykomi · Instagram @ultimatebykomi
This creator posts videos about dramatic and often negative personal experiences. Topics include failed proposals, wedding mishaps, family arguments, and personal beauty treatment issues, such as Botox gone wrong or bad haircuts. The creator also shares stories about relationship betrayals, dealing with ex-partners, and workplace conflicts like theft or difficult clients. Some videos also touch on parenting challenges and unexpected medical situations.
Yasmin Morris
TikTok @thisartperson · Instagram @thisartperson
This creator shares videos focused on DIY projects, including room decor, handmade gifts, and fashion items like bags and dresses. They also showcase creative crafts such as paper stars, gingerbread houses, and plushies. The creator experiments with various art forms, from painting on a friend's back to digital art on a tablet, and occasionally shares personal routines like their skincare journey.
PaperPout
TikTok @paperpout
This creator makes videos about video games, often focusing on titles like Stardew Valley and Baldur's Gate 3. They share content related to game mods, fan art, and character drawings. The creator also posts about DIY projects, such as upcycling cans into planters and painting clothes. Additionally, they share unboxing videos of merchandise and tech, and vlogs documenting their day.
Frequently asked questions
Sign in to view Craftfactory's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Craftfactory today
You can use Nutcake’s agentic tools for free. Sign up today to work with Craftfactory on your creator campaign.