What kind of content does Daniel John make?
Daniel John crafts mouthwatering content for home cooks, specializing in comforting brunch dishes and creative ways to use leftovers. On Instagram, Daniel breaks down popular recipes like creamy chicken vodka pasta and loaded hash browns with clear, step-by-step instructions. Beyond the kitchen, they also share engaging reviews of food products and experiences at culinary events, offering a well-rounded look at the food world.
Are you a brand that’s partnered with Daniel John?
Verify your partnership
Who is Daniel John’s audience?
Daniel John's audience is likely comprised of home cooks and food enthusiasts in Great Britain seeking accessible and comforting recipes. Their intent signals are strong, indicated by a remarkable 35.40% Instagram engagement rate, significantly exceeding benchmarks like TikTok (~3.0%), Instagram (~1.5%), and YouTube (~2.0%). This suggests a highly dedicated and responsive community, eager to interact with Daniel's content, whether it's recipe tutorials, brunch ideas, or food reviews. This elevated engagement quality presents a prime opportunity for brands looking to connect with a passionate and active culinary audience.
Which creators are similar to Daniel John?
If you're looking for creators like this creator, you'll find delicious home cooking, brunch ideas, and comforting recipes perfect for food lovers.
Danielle & Adam
Instagram @girlcooksboybakes
This creator shares recipes and cooking demonstrations, focusing on simple and accessible dishes. They often highlight one-pot meals, slow cooker recipes, and air fryer techniques. Many of their videos feature comfort food classics like ragu, chicken and rice, and jacket potatoes, as well as baked goods such as apple crumble.
Shara
Instagram @shara_gnaws_food
This creator shares a variety of recipes, often focusing on British comfort food and easy meal ideas. They document their experiences dining out at restaurants, reviewing dishes and providing recommendations. The content includes recipes for dishes like roast chicken, toad in the hole, and pasta, as well as reviews of places such as Da Terra restaurant and Kaizen Eatery. They also share quick meal solutions and tips for using kitchen appliances like air fryers.
Sonal
Instagram @cookingwithsonal_
This creator shares recipes and food reviews. They often post about quick and easy meals, such as noodle dishes and loaded sweet potatoes. They also feature sweet treats like banana bread oats and cheesecakes, often with a healthy or high-protein twist. Additionally, the creator reviews restaurants and bars, particularly in London and Stockholm, highlighting unique dishes and dining experiences.
Frequently asked questions
Sign in to view Daniel John's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Daniel John today
You can use Nutcake’s agentic tools for free. Sign up today to work with Daniel John on your creator campaign.