What kind of content does Bethan make?
Bethan offers a deep dive into the world of beauty and skincare on Instagram. Her content features honest reviews and unboxings of the latest products, alongside explorations of her personal fragrance collection and makeup favourites. Viewers can also find practical advice on maintaining healthy skin, seasonal makeup bag refreshes, and tips for packing beauty essentials for travel.
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Who is Bethan’s audience?
Bethan's audience is likely composed of beauty and skincare enthusiasts in GB, actively seeking product recommendations and reviews. Their high Instagram engagement rate (30.38%) significantly surpasses typical benchmarks (Instagram ~1.5% ER), indicating a highly receptive and interactive community. This suggests strong intent signals for purchasing products featured in unboxing videos and makeup tutorials, promising high-quality engagement and potential for conversion.
Which creators are similar to Bethan?
If you're looking for creators like this creator, partner with those who excel at unboxing beauty, skincare, fragrance, and makeup for an engaged audience.
leah rogers
Instagram @byleahrogers
The creator posts videos focused on beauty and skincare routines. They often share their favourite makeup products, particularly lipsticks and glosses, and demonstrate how to achieve certain looks. Additionally, the creator shares content about self-care, such as evening routines and maintaining a tidy vanity space. Their videos also feature seasonal makeup and skincare recommendations.
Emily Buckingham
Instagram @glow.with.emily.x
This creator shares content focused on beauty and skincare products. They post reviews and unboxings of items such as perfumes, makeup, and various skincare ranges. The content often highlights specific product details like fragrance notes or key ingredients and includes sponsored or gifted items.
Jeaulina
Instagram @healthbyjeau
This creator shares content focused on beauty and skincare. They post makeup tutorials, demonstrating looks using various products and brands, often featuring soft glam styles. The creator also shares their skincare and haircare routines, highlighting specific products they use for cleansing, hydration, and hair health. Additionally, they occasionally post about lifestyle activities and fashion.
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