What kind of content does EMMA make?
EMMA creates engaging content focused on beauty and fashion, sharing honest reviews and demonstrations of everything from skincare and makeup to leggings and dresses. Her TikTok channel, @emmavxox, offers a fun mix of product showcases, lighthearted guessing games, and discussions on trending beauty topics. Brands will find a natural fit with EMMA's authentic approach to showcasing fashion and beauty items.
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Who is EMMA’s audience?
EMMA's audience is likely comprised of individuals interested in beauty, fashion, and product reviews, primarily within the UK. Their engagement rate of 2.24% on TikTok, which is above the benchmark of ~3.0% for the platform, suggests a highly receptive and actively participating follower base. This indicates that viewers are not just passively consuming content but are likely to engage with product recommendations, tutorials, and honest reviews, presenting a strong opportunity for brands seeking authentic influencer partnerships within the beauty and fashion space.
Which creators are similar to EMMA?
If you're looking for creators like this creator, you'll love influencers who share honest beauty, fashion, makeup, and skincare reviews for trendsetters and product enthusiasts.
Chiara 40
TikTok @chiaraontheglow
This creator posts videos about skincare products, with a focus on items suitable for individuals over 40. They also share content related to activewear, specifically leggings and skorts, often highlighting specific brands and offers. Additionally, the creator reviews home appliances like air purifiers and hair styling tools, discussing their features and benefits.
joannekathy
TikTok @joannekathy25
This creator posts videos about a variety of consumer products. They share content related to home goods, such as bedding, cleaning supplies, and storage solutions. The creator also features beauty products like false eyelashes and hair care items. Additionally, they showcase items for children, including toys and furniture, as well as health supplements and home exercise equipment.
Lucy's Little Life
TikTok @lucyd_86
This creator shares videos featuring a range of consumer products. They showcase items such as beauty products like lip gloss and hair towels, alongside clothing such as leggings and hoodies. The creator also highlights food items, including sweet bundles and unique powders like ube and butterfly pea. Additionally, they feature home decor items like posters and mention personal care gadgets such as hair dryers.
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