What kind of content does Esha make?
Esha brings vibrant fashion and outfit inspiration to TikTok, blending modern trends with a distinct Indian and Desi aesthetic. Her content features styling ideas for various occasions, from New Year's Eve to Indian weddings, often incorporating Bollywood music and trending challenges. Esha also showcases jewellery and clothing from brands like Anowara Jewels, Nims Boutique, and Edikted, providing valuable discount codes for her audience.
Are you a brand that’s partnered with Esha?
Verify your partnership
Who is Esha’s audience?
Esha's audience is likely composed of individuals interested in fashion, particularly those drawn to Indian aesthetics and seeking outfit inspiration. Their intent signals are strong, evidenced by Esha's exceptional TikTok engagement rate of 9.49%, significantly outperforming benchmarks (TikTok ~3.0% ER). This suggests a highly receptive and active community that not only consumes content but also actively participates, indicating high-quality engagement and a strong potential for brand alignment with fashion and lifestyle advertisers.
Which creators are similar to Esha?
If you're looking for creators like this creator, you'll love their fresh take on Indian aesthetics, outfit inspiration, and trending challenges for stylish everyday looks.
Tahera Fatima
Instagram @tahera.fatimaa
This creator shares content focused on fashion and beauty. They review makeup products, such as multipurpose sticks and matte lipsticks, and discuss various clothing styles, including modest fashion and traditional Indian wear. The creator also shares personal lifestyle content, like enjoying coffee and pastries, and posts about hair care routines and perfume selections.
Abi K
TikTok @abiii_k_
This creator shares videos featuring fashion outfits, often highlighting specific clothing items and brands. They showcase various styles including dresses, jeans, and accessories from retailers like Boohoo, Primark, and Missguided. The content also includes videos with a focus on traditional Indian attire, particularly sarees, often styled for festive occasions and weddings. Some videos feature trending sounds and aesthetics associated with Tamil culture.
Misha Hudda
Instagram @mishahudda
The creator shares content about fashion and beauty. They review makeup products, such as lip oils and mascaras, and discuss skincare items like eye patches. The creator also posts about fashion, including dresses, upcycled pantsuits, and designer watches. They also share travel vlogs and discuss services for shopping and shipping from India.
Frequently asked questions
Sign in to view Esha's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Esha today
You can use Nutcake’s agentic tools for free. Sign up today to work with Esha on your creator campaign.