What kind of content does Frazer make?
Frazer offers an authentic look into the UK rap scene, particularly from his base in Leeds. His Instagram features a dynamic mix of original freestyles, exclusive studio session glimpses, and exciting new music releases. Brands can connect with his engaged audience through promotional content for upcoming singles and collaborations, driving traffic directly to streaming platforms and YouTube.
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Verify your partnershipWho is Frazer’s audience?
Frazer's audience is likely composed of UK rap enthusiasts, aspiring artists, and those interested in the burgeoning Leeds music scene. Their high Instagram engagement rate (11.32%), significantly exceeding benchmarks like TikTok (~3.0%), suggests a highly invested and responsive community. This indicates strong potential for audience retention and conversion, as followers actively seek out new music, studio insights, and freestyle content. Nutcake can leverage this dedicated following by offering exclusive behind-the-scenes access or early releases to further cultivate this engaged fanbase.
Which creators are similar to Frazer?
If you're looking for creators like this creator, you'll find them perfect for audiences interested in UK rap, freestyle, and the vibrant Leeds music scene.
Hope Ikpoku
TikTok @hopeikpoku
This creator posts videos primarily about UK rap music and their experiences within the music industry. They share freestyles, performances, and discuss topics such as the challenges of being an artist, social issues like Palestinian and Congolese aid, and personal reflections. The content often includes commentary on other artists and the state of the UK music scene.
UK RAP
TikTok @ukrapps
This creator focuses on UK rap music. They produce content discussing notable UK rap duos, iconic freestyles, and significant moments in UK rap history. The creator also highlights throwback UK tracks and artists who have achieved significant milestones. Their videos often explore different rap flows and the evolution of UK artists over time.
Lzee
Instagram @lzee01
This creator posts content related to music, including snippets of songs and promotional material for upcoming releases. They often feature genres such as UK rap, drum and bass, and garage music. The creator also shares vlogs documenting their experiences while on tour, visiting different cities and attending events. Some videos also include lifestyle content and personal reflections.
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