What kind of content does Jessica Hayhurst make?
Jessica Hayhurst offers an authentic glimpse into her life as a mum, sharing relatable daily routines and the joys of her pregnancy journey on TikTok and Instagram. Her followers tune in for honest vlogs, pregnancy outfit inspiration, and updates on her charming barn conversion, especially during the festive season. Jessica's warm and personal approach makes her a go-to source for lifestyle content.
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Who is Jessica Hayhurst’s audience?
Jessica Hayhurst's audience is likely composed of individuals interested in lifestyle content, particularly those navigating family life, home projects, and daily routines. Intent signals suggest a strong interest in relatable, aspirational content, with a particular focus on pregnancy and home renovation journeys. Her engagement rates are significantly above benchmark averages for both TikTok (7.87% vs. ~3.0%) and Instagram (5.10% vs. ~1.5%), indicating a highly engaged and receptive community. This suggests a valuable audience for brands seeking to connect with consumers interested in family, home, and lifestyle products.
Which creators are similar to Jessica Hayhurst?
If you're looking for creators like this creator, you'll love following along with relatable moms documenting their pregnancy journeys, home renovations, and daily routines.
Amber Lovelock
TikTok @ambslovelock
This creator shares content about their life as a new mother. They post videos featuring baby hauls, sharing items for their newborn. The creator also shares outfit ideas, particularly from Zara, and fashion inspiration for different seasons like autumn and summer. They also post content related to Christmas, including decorations and festive outfits.
Lizzierowland
TikTok @lizzierowland1
This creator shares daily life vlogs, often focusing on motherhood and family activities. They also post content related to home organisation, shopping trips to stores like B&M, and personal routines such as 'get ready with me' videos. The creator sometimes shares unboxing videos and discusses products they enjoy, including beauty and wellness items.
Ayse Clark
TikTok @ayseclark · Instagram @ayse_clark
This creator shares videos about family life, including daily vlogs, parenting tips, and outfit challenges for themselves and their child. They also post content related to baking, home organisation, and personal routines, often incorporating anxiety management strategies. The creator documents various family holidays and travel experiences, such as trips to the Cotswolds, the Maldives, and Dubai.
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