What kind of content does Kay Nails make?
Kay Nails shares captivating nail art tutorials across Instagram and TikTok, showcasing a diverse range of styles from delicate lace ombre to bold cybercore and spooky season designs. Their content also features fun, lighthearted videos of their boyfriend trying out nail art and receiving services, adding a unique couples' angle. Based in Kingston upon Thames, Kay Nails offers special promotions on nail sets, making their creative expertise accessible.
Are you a brand that’s partnered with Kay Nails?
Verify your partnership
Who is Kay Nails’s audience?
Kay Nails' audience is likely comprised of individuals interested in DIY beauty, specifically nail art and care, with a strong leaning towards creative and personalized designs. Their intent signals suggest they are actively seeking inspiration and practical guidance for their own nail endeavors, as evidenced by the tutorial and DIY keywords. The creator's exceptionally high engagement rates, particularly on TikTok (10.90% ER, significantly exceeding the ~3.0% benchmark) and strong performance on Instagram (4.68% ER, well above the ~1.5% benchmark), indicate a highly receptive and engaged community that values Kay Nails' content and actively participates with it.
Which creators are similar to Kay Nails?
If you're looking for creators like this creator, you'll find them perfect for anyone seeking fun, easy-to-follow nail art tutorials and inspiration for DIY nail designs.
4 Eva Nails
TikTok @4evaanails · Instagram @4evaanails
The creator is a London-based nail technician who posts videos about nail design and application techniques. They demonstrate BIAB, hard gel, GelX and acrylic nail work, including tutorials and process clips. Content features themed and intricate nail art such as 3D spider nails, 3D fang nails, and Halloween designs, alongside ongoing nail art series. They share pricing and booking information, including sets priced at £45 and that they operate from south London.
Mooki Nails
TikTok @mookinailss · Instagram @mookinailss
This creator posts videos about nail art and designs. They share tutorials for various styles, including Halloween themes, French tips, and seasonal colours. The content also features 'outfit of the day' videos related to their work as a nail technician.
Cloud Nails By Eleanor
Instagram @cloudnails.by.eleanor
This creator posts videos showcasing various nail art designs. They frequently feature popular trends such as heart patterns, French tips, and seasonal themes like autumn or summer. The content often highlights the application process and finished looks, utilising products from the brand @glossifyofficial. Designs range from simple and clean aesthetics to more intricate 3D art and detailed patterns.
Frequently asked questions
Sign in to view Kay Nails's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Kay Nails today
You can use Nutcake’s agentic tools for free. Sign up today to work with Kay Nails on your creator campaign.