What kind of content does Rachel make?
Rachel crafts vibrant content across TikTok and Instagram, blending wanderlust with artistry. Her feed features captivating city guides to destinations like Lisbon and Paris, alongside detailed makeup tutorials that highlight key products. Rachel also showcases her unique talent for body painting, bringing beloved characters from franchises like Monster High and Wicked to life with stunning detail.
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Who is Rachel’s audience?
Rachel's audience is likely composed of individuals interested in beauty, travel, and creative expression, primarily from the UK. Her exceptionally high TikTok engagement rate (8.41%, significantly above the ~3.0% benchmark) indicates a highly receptive and active community there, suggesting strong potential for campaign success on that platform. While her Instagram engagement (0.30%) is below the ~1.5% benchmark, the overall audience profile points to a strong interest in visually appealing content and practical advice, signaling a willingness to engage with sponsored content that aligns with her niche.
Which creators are similar to Rachel?
If you're looking for creators like this creator, you'll find them perfect for audiences interested in vibrant travel experiences, transformative makeup, and immersive city explorations.
LSGMAKEUP
TikTok @lsgmakeup · Instagram @lsgmakeup
This creator focuses on producing makeup content, including tutorials, product reviews, and full-glam demonstrations. They frequently showcase colourful, creative, and editorial looks alongside routine "get ready with me" style videos. Additionally, the creator shares skincare routines and occasionally documents travel experiences. Their content features a wide range of cosmetic brands and detailed product listings for their viewers.
LCC Beauty
TikTok @lccbeautyy · Instagram @lccbeauty
This creator shares tutorials and demonstrations of various makeup looks, including client requests and seasonal themes like Halloween. They often review and showcase new products, such as lipsticks and mascaras, discussing their application and effect. The creator also provides advice on makeup hygiene and highlights common mistakes to avoid when receiving makeup services. They frequently use affordable and easily accessible products in their content.
Tammi
TikTok @makeupbytammi · Instagram @makeupbytammi
This creator focuses on makeup content, frequently reviewing and testing affordable products from brands like Makeup Revolution and NYX. They share tutorials for various makeup looks, including quick 15-minute routines and inspired looks. The creator also discusses foundation shades, particularly for darker skin tones, and tests new makeup collections from popular brands. Additionally, they sometimes share lifestyle content, such as holiday celebrations with friends.
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