What kind of content does Maddie make?
Maddie shares authentic and relatable content across TikTok, offering practical advice on skincare routines, hair care, and self-care. Her audience connects with her genuine insights into motherhood and beauty, making her a trusted voice for everyday lifestyle topics. Brands will appreciate her warm and approachable tone, perfect for showcasing products that fit seamlessly into a busy, modern life.
Are you a brand that鈥檚 partnered with Maddie?
Verify your partnershipWho is Maddie鈥檚 audience?
Maddie's audience is likely comprised of individuals interested in beauty, personal care, and family life, with a strong leaning towards practical advice and relatable content. Her exceptionally high TikTok engagement rate (29.58%, significantly exceeding benchmarks like TikTok's ~3.0%) signals a highly receptive and actively participating community. This suggests her followers are not just passive viewers but are deeply invested in her recommendations and personal journey, indicating strong potential for conversion and brand loyalty.
Which creators are similar to Maddie?
If you're looking for creators like this creator, you'll find inspiration for your skincare, haircare, self-care, and beauty routines, especially if you're a mom.
Aims
TikTok @aimeegardiner570
The creator posts videos about skincare products, sharing reviews and details about their benefits, such as mess-free removal and hydration boosting ingredients. They also share motivational content, often encouraging self-care and supporting other women. Seasonal and family-focused content is also featured, including reflections on personal growth and gratitude.
Rachel
TikTok @mrsphillips13
This creator shares videos about a range of lifestyle topics. They review beauty products, including makeup and self-tan, and discuss skincare items. The creator also shares personal content, such as their pregnancy journey and experiences as a parent. Additionally, they post about personal finance, like saving money, and share book recommendations.
Suzie Bonaldi
TikTok @suziebonaldi 路 Instagram @suziebonaldi
This creator shares content focused on hair and beauty routines. They often post videos about styling natural hair, including heatless curl techniques and everyday hairstyles. The creator also shares skincare routines and personal updates, such as holiday preparations and recent life events. Additionally, they engage with trending topics and participate in fashion-related content, like asking followers for opinions on hair colour.
Frequently asked questions
Sign in to view Maddie's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Maddie today
You can use Nutcake鈥檚 agentic tools for free. Sign up today to work with Maddie on your creator campaign.