What kind of content does Mikayla De Gouveia make?
Mikayla De Gouveia offers an authentic look into the life of an architecture student, sharing relatable study motivation, university routines, and the creative process of sketching buildings. Her content, primarily on TikTok and Instagram, also explores broader themes like studying abroad, navigating the job market, and reflections on corporate life in London. Mikayla’s engaging vlogs provide a unique blend of academic pursuits and personal experiences, making her a compelling voice for brands interested in reaching a driven and globally-minded audience.
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Who is Mikayla De Gouveia’s audience?
Mikayla's audience is likely comprised of students and young professionals interested in academic pursuits, career development, and aspirational lifestyle content. Their engagement signals suggest a strong interest in study motivation, university life, and navigating the job market, with travel content serving as aspirational lifestyle reinforcement. Mikayla's exceptionally high engagement rates on both TikTok (13.62%) and Instagram (13.36%), significantly exceeding platform benchmarks (TikTok ~3.0%, Instagram ~1.5%), indicate a highly dedicated and responsive community. This suggests a strong potential for impactful brand collaborations focused on educational tools, career services, or lifestyle products that resonate with ambitious young adults.
Which creators are similar to Mikayla De Gouveia?
If you're looking for creators like this creator, target aspiring architects, students seeking study motivation, and those interested in university life, travel, and the job market.
Merve Iscan
Instagram @merve_studioruum
This creator shares insights into interior design and architecture. They discuss topics such as home renovation tips, the importance of lighting, and how to improve interior spaces with simple upgrades. The creator also explores the evolution of architecture, comparing historical styles with modern design. Additionally, they offer advice for aspiring interior designers and touch upon future trends in the architecture industry.
vi.typo
TikTok @vi.typo · Instagram @vi.typo
This creator posts content about studying and organisation, often featuring study tools and apps like iPads, Notion, and Kilonotes. They also share insights into their routines, such as morning study sessions and library visits. Additionally, the creator showcases room tours and desk setups, offering inspiration for aesthetic and organised spaces. They sometimes discuss academic subjects like biology and essay writing.
Aishat Bamidele
TikTok @aishatami · Instagram @aishatam
This creator shares content focused on studying and personal development. They often post about study motivation, creating personal archives through journaling, and self-improvement. The creator also shares about their experiences travelling, including a recent trip to Puerto Rico. They also share insights on Ramadan, morning rituals, and personal reflection prompts.
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