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Michaela Shoebridge

This creator posts videos about home improvements and DIY projects. They often showcase how to hack or upcycle furniture from popular retailers like IKEA and JYSK to achieve a bespoke look. Their content includes tutorials on building media units, adding hidden storage, and installing solar panels. They also share tips on home decorating, especially for festive occasions like Christmas, and discuss personal experiences with renovations and challenges.

Where to find Michaela Shoebridge

Instagram ·mishkashoe
Followers910K
Avg views65K
Engagement5.0%
Sourced from public data

Stats updated March 2026 · Stats don't look quite right?

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What kind of content does Michaela Shoebridge make?

Michaela Shoebridge shares inspiring DIY home improvement projects and clever upcycling hacks on Instagram. Her tutorials focus on transforming affordable furniture from retailers like IKEA and JYSK into bespoke pieces, from media units to hidden storage solutions. Michaela also offers festive decorating tips and candid insights into renovation journeys, making her a go-to for brands seeking authentic home and lifestyle content.

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Let this be your sign to add an uplight to all your indoor plants. I’ve had so many questions about this corner, so I thought I’d do a little video. Sadly, the pot is vintage from @andfourstudio so I can’t link it, but if you’d like links to everything else, comment LINK and I’ll send them to you via DM.
The best part is the original legs are still inside the bowls, so I can easily change it back if I want to. The small piece of timber under the leg inside the bowl creates the support, just like the original build. I did this two years ago and it’s still solid 💪🏼 who remembers this one ?
If it doesn’t exist in your budget … hack it 🤭 am I right? I know you will ask- the console table and the kitchen laminate worktop are both @bandq_uk. Let me know if you have any questions 🫶🏻 Love, Michaela x
Watch me 🤭… but seriously, it’s amazing what you can do with IKEA. For this bespoke-looking media unit, I used 5x oak BESTÅ cabinets, attached them together and fixed them to the base. I then added a plinth and new sides, cut from oak-veneered MDF, and used the same MDF to create bespoke scalloped fronts. What do you think? Let me know if you have any questions 🤍

Who is Michaela Shoebridge’s audience?

Michaela Shoebridge's audience is likely comprised of individuals interested in home improvement, DIY projects, and sustainable decorating, primarily within the UK. Their intent signals are strong, as evidenced by her impressive 5.02% Instagram engagement rate, significantly outperforming benchmarks for platforms like Instagram (~1.5% ER) and YouTube (~2.0% ER). This suggests a highly engaged community actively seeking inspiration and practical guidance, indicating high-quality engagement and a strong potential for conversion on relevant product or service offerings.

Which creators are similar to Michaela Shoebridge?

If you're looking for creators like this creator, you'll find inspiration for your next DIY home improvement project, from upcycling furniture to mastering new decorating techniques.

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This creator posts content primarily focused on home decor and lifestyle. Their videos and photos often feature their home, showcasing a neutral aesthetic and clean, tidy spaces. They share insights into home improvements, such as bathroom renovations, and demonstrate seasonal styling, particularly for autumn and Christmas. The content also includes glimpses into their daily routines and personal reflections on home life.

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The_Jolly_Reno

TikTok @the_jolly_reno

This creator posts videos about home renovation and DIY projects. They often share 'before and after' transformations of different rooms in their house, showcasing the process of painting, decorating, and updating their living spaces. They also create content related to crafts, such as festive decorations, and comedic lip-sync videos inspired by popular culture.

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