What kind of content does Mini Bakes make?
Mini Bakes crafts delightful miniature worlds, showcasing everything from tiny, edible meals to perfectly replicated everyday objects. On TikTok and Instagram, they captivate audiences with satisfying unboxing and restocking videos, often featuring ASMR elements that bring their miniature kitchens and tiny treats to life. Beyond the adorable creations, Mini Bakes offers a personal touch, sharing relatable life updates like their recent move and kitchen setup, creating an engaging and authentic connection with viewers.
Are you a brand that’s partnered with Mini Bakes?
Verify your partnership
Who is Mini Bakes’s audience?
Mini Bakes' audience is likely comprised of hobbyists, collectors, and those seeking visually satisfying, ASMR-driven content. Their high engagement rate on Instagram (8.09% ER, significantly above benchmark) suggests a highly dedicated and interactive fanbase, while their strong TikTok presence (2.84% ER, near benchmark) indicates broad reach and discoverability. These creators attract viewers with a clear intent to discover unique crafts, enjoy calming sensory experiences, and engage with a niche but passionate community.
Which creators are similar to Mini Bakes?
If you're looking for creators like this, you'll love tiny food enthusiasts who craft miniature meals and objects for ASMR unboxing experiences.
PlayingWithAyce
Instagram @playingwithayce
This creator posts videos about setting up and unboxing miniature toy playsets. They often feature doll accessories, mini food items, and toy vanity sets. The content includes unboxing videos of brands like Our Generation and Glitter Girls, as well as DIY miniature food creations. Some videos also show the creator interacting with slime and collectible figures.
Melika Zaidi
TikTok @melika_zaidi
This creator posts videos about shopping for specific items in various stores. They frequently document their search for limited edition or popular products, such as designer bags and seasonal confectionery. The creator also shares haul videos from supermarkets and Asian grocery stores, often reviewing food items they purchase. Additionally, they showcase unboxing videos for new kitchen appliances.
Nia Toys
TikTok @niatoys
This creator posts videos about toys and unboxing them. They showcase various miniature items, including dollhouse accessories, toy food, and collectible figures. Many videos feature ASMR elements and sponsored content from toy brands. The creator also shares videos of slime and goo-based toys.
Frequently asked questions
Sign in to view Mini Bakes's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Mini Bakes today
You can use Nutcake’s agentic tools for free. Sign up today to work with Mini Bakes on your creator campaign.