What kind of content does paula make?
Paula offers insightful music critique, diving deep into new releases and artist promotions across their Instagram. They thoughtfully discuss the latest sounds while also celebrating their own original music milestones. Beyond the music, Paula shares glimpses into their personal life, offering a well-rounded and engaging perspective for their audience.
Are you a brand that’s partnered with paula?
Verify your partnership
Who is paula’s audience?
Paula's audience is likely comprised of dedicated music enthusiasts and aspiring artists in the UK, actively seeking insights into new releases and artist promotion. Their high engagement rate (20.26% ER on Instagram, significantly above TikTok's ~3.0%, Instagram's ~1.5%, and YouTube's ~2.0% benchmarks) signals a highly receptive and interactive community. This suggests Paula's content resonates deeply, fostering strong loyalty and a willingness to participate in discussions, making them an ideal audience for direct artist support and music discovery initiatives.
Which creators are similar to paula?
If you're looking for creators like Paula, you'll find them perfect for engaging music lovers with fresh takes on new releases and artist promotion.
The Angel of Psychosis
Instagram @oatmilkandcodeine
The creator regularly shares updates on their music, including new song releases and accompanying music videos. They often highlight details about the production, such as self-direction or filming with specific equipment. Content also features information about their live performances, detailing past shows in places like London and Milan. The creator discusses composing and performing their own music. Additionally, some posts include personal commentary, such as references to specific brands or body image, linked to their upcoming tracks.
Olliepop
TikTok @olliepop_x
The creator discusses music, sharing opinions on albums and specific artists. They also touch upon relatable everyday issues and personal anecdotes. Content includes commentary on real-world problems and pop culture, such as discussing a Justin Bieber fandom from their past. The creator also posts lighthearted content related to fashion brands.
Samuel Kubrick Finney
Instagram @kubrickmusic
The creator shares content related to music production and creation. They showcase their work on various songs, including riffs, drum programming, and full album projects. The creator also highlights collaborations with other musicians and visual artists, often mentioning studio sessions and live performances. Their posts feature discussions about the recording process and the release of new music.
Frequently asked questions
Sign in to view paula's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with paula today
You can use Nutcake’s agentic tools for free. Sign up today to work with paula on your creator campaign.