What kind of content does Richard Franks make?
Richard Franks crafts relatable comedy sketches on TikTok and Instagram, often starring his signature 'mum' character navigating the hilarious realities of family life, holidays, and neighbourhood antics. Beyond everyday humour, he also shares his passion for theatre, particularly pantomimes, and engages audiences with entertaining unboxing videos. His content, which frequently features brand partnerships, offers a warm and humorous perspective on relatable experiences.
Are you a brand that’s partnered with Richard Franks?
Verify your partnership
Who is Richard Franks’s audience?
Richard Franks’ audience is likely comprised of UK-based individuals who appreciate relatable, observational humor centered around family life and parenting, with a potential secondary interest in theatre and unboxing content. Their high engagement rates (TikTok 12.87%, Instagram 13.90%) significantly outperform industry benchmarks (TikTok ~3.0%, Instagram ~1.5%), indicating a highly dedicated and responsive community. This suggests strong intent signals for sponsored content, particularly those aligning with family-friendly products or experiences, and promises high-quality engagement beyond mere viewership.
Which creators are similar to Richard Franks?
If you're looking for creators like this creator, you'll find relatable mum characters sharing hilarious family life insights and unboxing fun, perfect for parents and theatre lovers.
Megan Kate Marchant
TikTok @megankatemarchant · Instagram @megankatemarchant
The creator posts comedic, relatable videos about family life and motherhood, focusing on daily routines, parenting moments and home management. Content includes trips to shops and services, DIY home decorating, scavenger hunts with family, and humorous sketches set to music. Personal topics appear, including discussions of lipedema, body image and moments of vulnerability, alongside relationship content with a partner. Overall the channel combines humour, domestic life and health stories in a down-to-earth, family-friendly style.
Carla Freeman
TikTok @carlafreemancomedy · Instagram @carlaafreeman
This creator posts humorous content about everyday life, focusing on relatable parenting situations and family activities. Their videos often feature comedic sketches about the challenges of raising children, such as bedtime routines, swimming lessons, and school runs. They also share personal anecdotes about family holidays, funny personal experiences like attempting a cold plunge, and their enjoyment of popular culture moments. Additionally, the creator occasionally promotes games and digital tools they find useful for families and managing documents.
The Sinfluencer
TikTok @thesinfluencer · Instagram @thatmumwith3girls
The creator posts content related to family life and motherhood. Videos often feature daily vlogs, including activities like grocery shopping, preparing meals, and the school run. The creator also shares content about fashion, such as swimwear and hats, and occasionally reviews hotels. Other topics include celebrating anniversaries and discussing aspects of being a 'woman's woman'.
Frequently asked questions
Sign in to view Richard Franks's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Richard Franks today
You can use Nutcake’s agentic tools for free. Sign up today to work with Richard Franks on your creator campaign.