What kind of content does ROXANA make?
ROXANA offers a vibrant and authentic look into the world of beauty and personal care. On Instagram, she shares engaging videos showcasing everything from makeup tutorials featuring popular eyeshadow palettes to in-depth reviews of skincare essentials like moisturisers and pads. Her content also highlights haircare routines and a curated selection of fragrances, often featuring gifted products in a relatable and approachable way.
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Who is ROXANA’s audience?
ROXANA's audience is likely composed of beauty enthusiasts in GB, actively seeking product recommendations and tutorials across makeup, skincare, haircare, and fragrances. Their high engagement rate (24.63% ER) significantly surpasses benchmarks for platforms like Instagram (~1.5% ER), indicating a highly receptive and loyal community. This suggests strong potential for driving conversions through sponsored content and product placements, as followers are demonstrably interested and interactive.
Which creators are similar to ROXANA?
If you're looking for creators like this creator, you'll find them perfect for audiences interested in the latest beauty trends, effective skincare routines, and must-have makeup and haircare products.
Claire
TikTok @clairelouiselang97
This creator posts content about beauty and skincare products. They often share videos featuring new items they have received from brands such as Kiehl's, L'Oréal Paris UK, COSRX UK, Lee Stafford Hair, and Maybelline UK. Their content includes reviews and first impressions of serums, setting sprays, hair treatments, and sunscreens.
Ana Beauty
Instagram @ana_beauty_things
This creator posts content focused on beauty products. Their videos feature makeup, including mascaras and eyeshadows, and skincare items such as moisturisers and eye creams. They also share content related to fragrances and haircare. Some posts include unboxings and reviews of gifted items.
Caitlin Louise Hughes
TikTok @caitlinlouisehughes
This creator focuses on beauty and skincare content. They post reviews and demonstrations of hair care products, such as sprays and oils, and makeup items like highlighters. Skincare routines, featuring various brands and devices, are also a common theme in their videos. The creator also shares personal reflections on their achievements and experiences within the beauty community.
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