What kind of content does steph make?
Steph crafts engaging makeup tutorials and demonstrations across TikTok, with a keen eye for detailed eye looks and popular lip colour combinations. Their content also delves into effective skincare routines, highlighting essential products for a flawless makeup application. Brands will appreciate Steph's focus on beauty product showcases and their ability to connect with an audience interested in makeup and skincare.
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Who is steph’s audience?
Steph's audience is likely composed of beauty enthusiasts in the UK seeking practical makeup and skincare advice. Their high engagement rate on TikTok (17.03% ER, significantly above benchmark) signals strong interest and active participation in her content, indicating they are not passive viewers but are likely to comment, share, and potentially purchase recommended products. This audience is highly receptive to beauty product reviews and step-by-step tutorials, presenting a valuable opportunity for brands seeking targeted reach within the beauty niche.
Which creators are similar to steph?
If you're looking for creators like Steph, you'll love beauty gurus who share makeup tutorials, skincare routines, and honest reviews of the latest beauty products.
Kristy Webley
TikTok @kristywebley · Instagram @kristywebley
This creator posts videos focused on makeup tutorials and product reviews. They frequently demonstrate makeup application techniques, such as contouring hacks and eyeshadow application. The content also includes GRWM (Get Ready With Me) videos, showcasing routines for different occasions and featuring a variety of beauty products from different brands.
Keisha
TikTok @keikeimua
This creator posts tutorials and demonstrations of various makeup looks. They often focus on creative and editorial styles, featuring bold colours and unique techniques such as using their fingers for eyeshadow application. Their content includes detailed breakdowns of the products used, covering items for base, eyes, and lips, and they also occasionally share content about personal style, including trying on new glasses and wigs.
Dori
Instagram @makeupbydoori
This creator posts makeup tutorials and demonstrations. They often showcase different makeup products and techniques, including full face applications and lip liner combinations. The creator also shares content from photoshoots and behind-the-scenes looks at their work as a makeup artist. They frequently collaborate with beauty brands and feature other makeup artists.
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