What kind of content does Shelby make?
Shelby brings a unique perspective to TikTok and Instagram, blending personal reflections on disability and media representation with engaging content from social events like the Brit Awards. Their honest discussions about friendships, relationships, and pop culture resonate with a broad audience. Shelby offers brands a platform to connect with viewers through authentic storytelling and relatable commentary.
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Who is Shelby’s audience?
Shelby's audience is likely composed of individuals interested in relatable personal narratives, particularly those concerning disability, social experiences, and relationships, with a shared appreciation for pop culture. Her exceptionally high Instagram engagement rate (11.22%), significantly exceeding benchmarks for TikTok (~3.0%) and YouTube (~2.0%), indicates a highly dedicated and interactive community on that platform. This suggests strong potential for deeper engagement and conversion on Nutcake, as her followers demonstrate a clear willingness to connect and respond to her content.
Which creators are similar to Shelby?
If you're looking for creators like this creator, you'll love those who share authentic personal reflections on disability, social events, relationships, and pop culture.
RollwithRu
TikTok @rollwithru · Instagram @rollwithru
This creator shares content about their life as a disabled LGBTQ+ individual. They often post about their relationship with their partner, makeup tutorials, and experiences with disability. The creator also discusses gender identity and shares updates on personal recovery journeys after surgery. They highlight accessible products and share everyday life moments, including medication routines.
Disabled Eliza
TikTok @disabled_eliza · Instagram @disabled_eliza
This creator makes videos discussing aspects of life as a wheelchair user. Topics include the differences between wheelchair users, experiences with public transport such as buses and trains, and navigating public spaces like shops. They also address common misconceptions and challenges faced by disabled people, such as the accessibility of toilets and the 'Please Offer Me a Seat' badge.
Katouche Goll
TikTok @its.katouche_
This creator shares content related to their experiences with cerebral palsy and disability. They often post "Get Ready With Me" (GRWM) videos, makeup tutorials, and OOTD (Outfit of the Day) posts. The creator also discusses topics such as ableism and beauty standards, sometimes incorporating humour into their content.
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