What kind of content does Laura Deas make?
Laura Deas brings a unique perspective to winter sports, sharing her journey from Olympic bobsleigh athlete to broadcast presenter. On Instagram, she offers an insider's look at elite training, competition, and the world of sports broadcasting, including her commentary on major events like the Winter Olympics. Her content also touches on sports innovation and community efforts, making her a compelling voice for brands in the winter sports and athletic lifestyle space.
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Who is Laura Deas’s audience?
Laura Deas's audience is likely comprised of sports enthusiasts, particularly those interested in winter sports and the Olympics, with a strong contingent of UK-based followers. Their intent signals suggest a desire for behind-the-scenes content, athlete insights, and commentary on bobsleigh and Olympic events. With an impressive 7.50% engagement rate on Instagram, significantly exceeding benchmarks like TikTok (~3.0%), Instagram (~1.5%), and YouTube (~2.0%), Laura's audience demonstrates exceptionally high engagement quality and a strong connection to her content.
Which creators are similar to Laura Deas?
If you're looking for creators like this creator, partner with athletes who bring Olympic spirit and broadcasting expertise to winter sports campaigns.
Mimimoocher
TikTok @reganmia
This creator posts content about attending winter sporting events, such as the Winter Olympics, and participating in winter sports like skiing. They also share videos about their daily routines, including 'get ready with me' segments for events, their breakfast and snack preparations, and their experiences attending brand events. Additionally, the creator documents their involvement with the Tendi Sherpa Foundation, discussing fundraising efforts and the culture of Nepal.
Milo
TikTok @mccfit
This creator posts short videos about their experiences, often with a humorous take. They share content related to winter sports like skiing, including outfits and travel experiences. The creator also touches on everyday life moments, such as being asked for identification and sharing thoughts on popular culture and food. Some videos feature humorous observations about sports and technology.
Jamie Nicholls
TikTok @jamienichollsuk · Instagram @jamienichollsuk
This creator posts videos about snowboarding. They share tips for improving snowboarding skills, such as how to get unstuck on flat ground. The creator also shares clips of their experiences snowboarding in different locations and parks. They also post content about taking their young daughter snowboarding and family activities like tubing.
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