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The Caketoonist

The creator shares videos about baking, often featuring recipes from their book, Bake Your Sweet Time. They experiment with various bakes, including cakes, biscuits, and shortbreads, sometimes using vintage recipes or making quick hacks. The creator also occasionally discusses personal experiences and shares book recommendations related to food and drink pairings.

Where to find The Caketoonist

Followers407K
Avg views6.2K
Engagement10.0%
Sourced from public data
Instagram ·thecaketoonist
Followers100K
Avg views5.9K
Engagement13.8%
Sourced from public data

Stats updated March 2026 · Stats don't look quite right?

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What kind of content does The Caketoonist make?

The Caketoonist brings a delightful blend of nostalgic and modern baking to TikTok and Instagram. They share mouthwatering recipes for cakes, biscuits, and shortbreads, often drawing inspiration from vintage cookbooks or offering clever shortcuts. Beyond the kitchen, The Caketoonist also offers personal reflections and curated book recommendations, creating a warm and inviting space for fellow food enthusiasts.

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Exciting news! I’ve just been told if you want enter the pre-order competition to win a print and cards you have until the end of today! 
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It’s nearly time for Bake Your Sweet Time!
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To celebrate, we’re giving away signed prints of my cartoon artwork from Bake Your Sweet Time, and a selection of my greeting cards, to three lucky winners!
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There’s three chances to win:
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1 x A4 signed print
3 x greeting cards
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How to enter:
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Pre-order a copy of Bake Your Sweet Time by Tat Effby from any retailer (if you have already pre-ordered you can still enter), then email your proof of purchase to publicity@murdochbooks.co.uk

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That’s it, get your entry in, keep your fingers crossed and good luck!
Tat x 
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(This giveaway is managed by Murdoch Books and is only open to UK residents. For queries relating to the giveaway, please contact: publicity@murdochbooks.co.uk)
#millionairesshortbread #caramelshortbread #hack #bakeyoursweettime #thecaketoonist
#millionairesshortbread #caramelshortbread #hack #bakeyoursweettime #thecaketoonist
I first met Mark a long time ago when I did cartooning on the radio for #bbcshropshire . And if you can draw on the radio and make it fun, I thought why not try baking on the radio and see what happens! You can listen to the first chunk of our chat via the link in my stories. #baking #bakeyoursweettime #thecaketoonist #lemondrizzle

Who is The Caketoonist’s audience?

The Caketoonist's audience is likely comprised of home bakers and enthusiasts, primarily in the UK, seeking inspiration and practical guidance for creating cakes and biscuits. Their high engagement rates (TikTok 9.98%, Instagram 13.78%) significantly exceed industry benchmarks (TikTok ~3.0%, Instagram ~1.5%), indicating a highly receptive and active community. This suggests strong intent signals for recipe adoption and a high quality of engagement, making them an attractive audience for brands in the baking, kitchenware, and food ingredient sectors.

Which creators are similar to The Caketoonist?

If you're looking for creators like this creator, you'll love bakers who share nostalgic recipes and charming cake decorating tutorials perfect for home bakers.

Frequently asked questions

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