What kind of content does Jessell and Andrew make?
Jessell and Andrew transform everyday living through their practical approach to home improvement and design. On Instagram, they share inspiring DIY projects, smart organization hacks, and relatable renovation journeys, always prioritizing functionality and comfort. Their content is a go-to for homeowners looking to create more liveable and stylish spaces, making them an ideal partner for brands in the home goods sector.
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Verify your partnershipWho is Jessell and Andrew’s audience?
Jessell and Andrew's audience is likely composed of homeowners and renters in the US actively seeking inspiration and practical advice for home improvement, DIY projects, and organizational solutions. Their strong Instagram engagement rate of 3.80% significantly surpasses benchmarks for platforms like Instagram (~1.5% ER) and YouTube (~2.0% ER), indicating a highly receptive and engaged community. This suggests their followers are not just passively consuming content but are likely to be high-intent prospects for sponsored content related to home goods, tools, and renovation services, demonstrating a strong potential for conversion.
Which creators are similar to Jessell and Andrew?
If you're looking for creators like this creator, you'll love their practical home improvement and DIY tips for transforming your space into a functional, organized sanctuary.
Alexandra England
Instagram @alexandra__harper
This creator shares videos about home décor, focusing on styling tips and product recommendations. They often visit stores like Pottery Barn, Target, Walmart, and HomeGoods, showcasing affordable alternatives and styling ideas for various spaces. Topics covered include lighting, rugs, seasonal décor, and organisation solutions, with a particular emphasis on creating stylish and inviting home environments.
Rahema
Instagram @islandgal_5homedecor
This creator shares content focused on home improvement and interior design. They often showcase transformations of spaces like bedrooms and living areas, highlighting furniture, paint colours, and lighting. The creator also shares tips and product recommendations for outdoor living, including patio furniture and garden maintenance. Additionally, they feature reviews of new car models, focusing on interior features and driving experience.
Sarah Merrell
Instagram @sarahflipsit
This creator shares DIY home renovation projects, including a flooded laundry room makeover and building a home gym system. They also document family activities, such as creating a backyard soccer stadium for a family match and using home improvement products for outdoor play. The creator also shares tips on home decor, like painting shutters and installing new lighting, and uses tools to find paint colours for projects.
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