What kind of content does Scarlet make?
Scarlet crafts engaging beauty content across Instagram, specializing in makeup and fragrance. Viewers can expect unboxing videos of new products, in-depth reviews, and practical tutorials for everything from brow shaping to eye makeup. Scarlet also delves into skincare, offering tips for scar healing and achieving a radiant complexion, alongside fragrance reviews that explore scent profiles and evoke specific moods.
Are you a brand that’s partnered with Scarlet?
Verify your partnership
Who is Scarlet’s audience?
Scarlet's audience is likely composed of beauty enthusiasts in the UK interested in makeup, fragrance, and skincare. Their intent signals are strong, indicated by the high engagement rate of 48.59% on Instagram, significantly exceeding benchmark averages (TikTok ~3.0%, Instagram ~1.5%, YouTube ~2.0%). This suggests a highly receptive and active community, eager for Scarlet's unboxing content and tutorial videos. The quality of engagement is exceptionally high, pointing to a loyal and invested follower base.
Which creators are similar to Scarlet?
If you're looking for creators like this creator, you'll love discovering beauty gurus who share unboxing, makeup, fragrance, skincare, and tutorial content.
S h a y
Instagram @la.petite.shay
This creator focuses on beauty content, featuring reviews and unboxings of luxury makeup and fragrance brands. They share details about product scents and textures, offering insights into skincare and haircare routines. The content also includes lifestyle elements like travel diaries and fashion, often set against scenic backdrops or during personal routines such as morning coffee.
Haylo make up
Instagram @haylomakeup
This creator posts content about beauty and skincare. They often review and demonstrate products from various brands, including makeup, serums, and moisturisers. The creator also shares unboxing videos of beauty boxes and discusses their personal skincare routines. Their content frequently features tips for achieving a healthy complexion and enhancing features with makeup.
Wandana Faheem
TikTok @wanxana
This creator posts content focusing on beauty and skincare. They share reviews and demonstrations of makeup products, including mascara, foundation, and eyeshadow palettes. The creator also discusses skincare routines, featuring products like retinol, serums, and moisturisers, often highlighting their benefits for different skin types and concerns. Additionally, they share experiences with fragrances, detailing scent profiles and occasions for use.
Frequently asked questions
Sign in to view Scarlet's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Scarlet today
You can use Nutcake’s agentic tools for free. Sign up today to work with Scarlet on your creator campaign.