What kind of content does twisted make?
twisted transforms everyday ingredients into viral culinary sensations, sharing their inventive recipes on TikTok. From potato noodle bites to pickle-chocolate concoctions, they delight in experimental flavors and clever leftover hacks. Expect unexpected twists on popular dishes, often with a vibrant, colorful makeover.
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Who is twisted’s audience?
The audience for "twisted" is likely comprised of home cooks and food enthusiasts, primarily in GB, seeking innovative and accessible culinary inspiration. Their intent signals are strong, driven by the viral nature of the recipes and the appeal of leftover hacks, suggesting a desire for practical yet exciting cooking solutions. With a TikTok ER of 3.13%, "twisted" is demonstrably outperforming the platform benchmark of ~3.0%, indicating a highly engaged and receptive audience that actively participates with the content. This suggests a high-quality engagement level, making them a valuable audience for brands in the food, kitchenware, or lifestyle sectors.
Which creators are similar to twisted?
If you're looking for creators like this creator, you'll find inspiration for transforming everyday ingredients into viral recipes with experimental flavors and clever leftover hacks.
Lily Ghodrati
TikTok @lilyghodrati · Instagram @Lilygbakes
This creator shares videos of unique and visually appealing food. They often recreate popular dishes, such as the Courtesan au Chocolat from The Grand Budapest Hotel, or create elaborate food art, like hummus designs. Many of their recipes focus on colourful ingredients and intricate plating, including dishes like savoury saffron rice cake, custom pasta, and sweet potato stacks. They also share tutorials for desserts, pastries, and creative snacks.
Yinka Ogunbiyi
Instagram @foodfireandsoul
This creator posts recipes and cooking tutorials. They focus on dishes such as seafood, chicken, and baked goods like cheesecake and cornbread. The creator also shares drink recipes, including cocktails and mocktails. They often highlight specific ingredients or brands in their videos.
Meg
Instagram @gourmet_meg
This creator shares recipes and cooking tips, often focusing on Asian-inspired dishes and comfort food. They demonstrate how to prepare various meals, including noodle bowls, crispy tofu, and flavourful side salads. The content also features recipe testing for supper clubs and explores creative ways to use common ingredients, such as beetroot stalks and mushrooms. Additionally, the creator shares highlights from their culinary experiences and travels.
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