What kind of content does twisted make?
twisted transforms everyday ingredients into viral sensations, from potato noodles to tiramisu kebabs. On TikTok, they explore experimental flavors, like pickles and chocolate, and masterfully repurpose leftovers into delicious new dishes. Brands seeking a creative culinary voice will find twisted's innovative approach to familiar foods, and their knack for making the ordinary extraordinary, a perfect fit.
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Who is twisted’s audience?
The audience for "twisted" likely consists of home cooks and food enthusiasts in GB and globally, actively seeking novel and practical culinary inspiration. Their intent signals are strong, driven by the desire to discover viral recipes, master leftover hacks, and experiment with creative cooking. With a TikTok ER of 3.13%, "twisted" is demonstrably outperforming the benchmark (3.0%), indicating a highly engaged and receptive audience that actively participates with their content, suggesting high-quality engagement and a strong potential for brand partnerships.
Which creators are similar to twisted?
If you're looking for creators like this creator, you're a foodie who loves viral recipes, experimental flavors, and transforming leftovers into creative culinary masterpieces.
Lily Ghodrati
TikTok @lilyghodrati · Instagram @Lilygbakes
This creator shares videos of unique and visually appealing food. They often recreate popular dishes, such as the Courtesan au Chocolat from The Grand Budapest Hotel, or create elaborate food art, like hummus designs. Many of their recipes focus on colourful ingredients and intricate plating, including dishes like savoury saffron rice cake, custom pasta, and sweet potato stacks. They also share tutorials for desserts, pastries, and creative snacks.
Yinka Ogunbiyi
Instagram @foodfireandsoul
This creator posts recipes and cooking tutorials. They focus on dishes such as seafood, chicken, and baked goods like cheesecake and cornbread. The creator also shares drink recipes, including cocktails and mocktails. They often highlight specific ingredients or brands in their videos.
Meg
Instagram @gourmet_meg
This creator shares recipes and cooking tips, often focusing on Asian-inspired dishes and comfort food. They demonstrate how to prepare various meals, including noodle bowls, crispy tofu, and flavourful side salads. The content also features recipe testing for supper clubs and explores creative ways to use common ingredients, such as beetroot stalks and mushrooms. Additionally, the creator shares highlights from their culinary experiences and travels.
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