Pia

What kind of content does Pia make?

Pia crafts a serene online space on Instagram, sharing her journey into plant-based living and mindful routines. Her feed is a curated collection of vibrant vegan recipes, gentle self-care practices, and thoughtful explorations of slow living, featuring everything from indoor gardens to meditation apps. Pia's authentic voice invites followers to embrace rest and savor intentional moments, making her a natural fit for brands aligned with wellness and conscious consumption.

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Content categories

Beauty

Cooking

Food

Lifestyle

Vegan

Wellbeing

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Ad| gifted by @nouri_garden

Setting up my Nouri Garden 🌱
aka my new favourite way to romanticise eating plants at home.

If you’ve never heard of it: Nouri is a self-watering indoor garden that lets you grow herbs and greens inside. No gardening skills, no mess, no forgetting to water things and feeling guilty about it later. You pop in the seed pods, add water, and it just… grows. Calm. Quiet. Low effort.

For me, this is about making plant-based living easier and more intentional.

Fewer plastic herb packets. More fresh food on hand. A slower, more mindful relationship with what we eat, especially when life is busy and you’re feeding more than just yourself.

It also just looks really nice. Minimal, unfussy, very ‘slow living but make it practical’.

If you’ve been wanting to grow something but didn’t know where to start, this is your sign.

I’ve got 10% off for you as part of our collab:
👉 https://shopnouri.com/discount/PIA10
Code: PIA10
[link also in my bio!]

Valid on one-time purchases, no minimum spend, until 11 Feb 2027. 💚

Save this for later, or send it to someone who wants to eat more plants without turning their kitchen into a project 🌿

2026 is the year I’ll try more new things.

Not the loud, frantic kind of “new year, new me”, but the gentle kind.

If this resonates, follow me for more slow, intentional living content, and tell me: what’s one gentle “new” you’re allowing yourself this year?
The kind that fits around family life, changing energy, and a nervous system that’s craving steadiness over hustle.

Today, that looked like showing up to a class, rolling out a mat, breathing before doing.

No pressure to be perfect. No need to be flexible, strong, or “good” at it. Just present.

If you’re plant-based, mindful about how you live, and navigating this season of life where self-care has to be realistic to be sustainable. This is your reminder: trying something new doesn’t have to mean doing more. Sometimes it means doing things more slowly.

Here’s to a year of ethical choices, softer routines, and curiosity over expectation.

You’re allowed to begin again, gently.

Lunch, but make it effortless 🔥🍜

This is my go-to when I need something fast, filling, and actually exciting: the new @huel Fiery Chick’n Noodles.
Perfectly portioned, straight into the Huel pot, add hot water, wait a few minutes… done. No faff, no thinking.

⚠️ Real talk: they’re properly fiery.
I cool mine down with a spoon of coconut yogurt( not just for balance, but for a little gut-friendly boost too). Creamy + spicy = elite combo.

I dare you to try them without the yogurt though 👀🌶️

If you want to give them a go, don’t miss this:
👉 Use code VEGANCINEMASCROLL for £10 off your first order

Quick lunches don’t have to be boring: raise your standards.

A small pause can change everything 🌿

Every day, I take a moment to just sit and breathe. No scrolling, no fixing, no rushing. I let the day replay, the noise settle, and my nervous system find its way back to calm after the busyness.

It’s not laziness. It’s regulation.
It’s how I reset, so I don’t carry the chaos into tomorrow.

If your days feel full-on, consider this your reminder: you’re allowed to stop. Even for a minute.

#BreatheDeep #BreathingSpace #MindfulnessMatters #TakeAMinute #CalmYourMind

Who is Pia’s audience?

Pia's audience is likely comprised of individuals interested in holistic wellness, ethical consumption, and mindful living, primarily from the UK. Their intent signals suggest a strong desire for practical advice on vegan cooking, self-care routines, and adopting a slower pace of life. With an impressive 12.73% engagement rate on Instagram, Pia's community demonstrates significantly higher interaction than typical benchmarks (TikTok ~3.0%, Instagram ~1.5%, YouTube ~2.0%), indicating a highly dedicated and responsive follower base. This elevated engagement suggests strong potential for conversion on relevant products or services.

Which creators are similar to Pia?

If you're looking for creators like this creator, you'll find inspiration for a mindful, plant-based lifestyle filled with delicious vegan recipes and self-care practices.

Turnip Vegan

TikTok @turnipvegan · Instagram @turnipvegan

This creator focuses on plant-based recipes, often recreating popular dishes with vegan alternatives such as black bean burgers and buffalo jackfruit rolls. They also share tutorials for making things like almond milk and pressure cooker walnut meat. Additionally, the creator documents their mindful eating journey, which includes raw vegan meals, and shares content related to growing their own food. Their videos also touch upon travel experiences and building community around plant-based food.

Beauty

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Emma

Instagram @blog_cook_eat

This creator shares content about cooking and dining experiences, featuring home-cooked meals like risottos and reviews of various food products. They also document their travels and city breaks, showcasing iconic London landmarks and festival activities. The creator frequently reviews gifted sustainable lifestyle products, such as refillable deodorants and snacks. Additionally, content includes updates on their balcony garden where they grow fruits, vegetables, and flowers, alongside occasional posts offering personal reflections on growth.

Cooking

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Eat with Aleesha

Instagram @eatwithaleesha

This creator shares recipes for plant-based meals, focusing on vegan dishes. Their content includes tutorials for making salads, pesto, curries, and various baked goods. They also share travel vlogs highlighting vegan-friendly destinations and experiences.

Cooking

Food

Travel