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Caroline Raymond

This creator shares makeup routines and product reviews, often focusing on a natural and radiant aesthetic. They demonstrate various makeup application techniques, including foundation, concealer, bronzer, and blush. The creator also posts about hair care and styling, showcasing treatments and new hair tools. They feature a range of beauty brands, highlighting new launches and personal favourites. Content includes makeup tutorials, product testing, and discussions on skincare-infused makeup.

Where to find Caroline Raymond

Instagram ·carolineraymond__
Followers20K
Avg views560
Engagement9.9%
Sourced from public data
Followers1.5K
Avg views1.1K
Engagement2.9%
Sourced from public data

Stats updated July 2026 · Stats don't look quite right?

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What kind of content does Caroline Raymond make?

Caroline Raymond offers a fresh perspective on beauty, sharing detailed makeup routines and honest product reviews with a focus on achieving a natural, radiant look. Her content, primarily on Instagram and TikTok, dives into application techniques for everything from foundation to blush, alongside insightful hair care and styling tips. Brands will appreciate her authentic approach to showcasing beauty products, from new launches to personal favorites, with an emphasis on skincare-infused makeup.

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Valentine’s wearable glam 🤎
So good to know you can shop amazing beauty brands all in one place at M&S ✨
This look is my softer take on a classic cat eye, created using warm brown tones instead of black for a finish that feels more minimal. It’s subtle, flattering, and perfect if you love definition but don’t want anything too heavy.
I kept the skin natural and luminous, using bronzed tones to gently shape the eyes rather than overloading them. A fine brown liner adds just enough structure, while a fresh flush on the cheeks and a softly defined lip bring everything together. Easy, polished, and very “you, but better” ideal for Valentine’s plans (or any date night, really).
Products used:
• @bareminerals BarePro All-Over Skin Perfecting Concealer
• bareMinerals All-Over Face Colour (used as bronzer and eyeshadow)
• @stilauk Stay All Day Waterproof Liquid Eyeliner Micro Tip in Intense Brown
• @pixibeauty On-The-Glow Blush in Ruby
• bareMinerals Mineralist Lip Liner in Striking Spice
#MyMarks | Ad
@marksandspencer @marksandspencerstyle
The Archival set is a quiet reminder of why @merit’s lip products feel so effortless it’s built around a perfectly balanced mauve pink shade, in three different finishes.
And the real draw? The formula. Merit’s matte Signature Lip has long been my favourite from the brand for its weightless, soft focus finish that looks luxurious without feeling heavy. The Archival set carries that same DNA but with a new twist it includes their Lip Blush line, a softer more buildable version of their matte that blends like a blur and wears like a second skin. It’s the kind of set that makes you realise the shade is beautiful, but the formula is what keeps you reaching for it and now I’m of course addicted. 

#cleanbeautygrwm #meritbeauty #lipblush #crueltyfreebeauty
all time makeup faves 

@westmanatelier foundation drops
@rarebeauty brow gels
@merit the minimalist
@diegodallapalma_official bronzer & as eyeshadow
@glossier lash slick in brown
@charlottetilbury lip cheat
@rhode blush 
@weledauk lip balm
@hourglasscosmetics powder

#cleanbeauty #meritbeauty #makeupfaves #makeup
makeup therapy :)

@MERIT Beauty complexion stick
@Hourglass Cosmetics concealer
@lisaeldridgemakeup pinpoint concealer
@merit eyeshadow - Vachetta
@Westman-Atelier bronzer
@Rare Beauty blush - happy :)
@iliabeauty eyeliner
@Glossier lash slick
@Tower 28 Beauty powder
@Lisa Eldridge matte lipstick - velvet muse
@ILIA Beauty brushes
@Hey Harper ring 

#grwm#grwmanbeautygrwm #makeuptherapy

Who is Caroline Raymond’s audience?

Caroline Raymond's audience is primarily interested in accessible, natural beauty and hair care, likely seeking practical advice and honest product reviews. Their high Instagram engagement rate (9.93%, significantly above the 1.5% benchmark) indicates a strong, receptive community actively seeking recommendations and tutorials. While her TikTok presence is smaller, the 2.85% ER is on par with benchmarks, suggesting potential for growth on that platform. This audience is likely to convert on sponsored content related to beauty brands and product launches that align with Caroline's natural aesthetic.

Which creators are similar to Caroline Raymond?

If you're looking for creators like this creator, you'll love discovering new makeup routines, honest product reviews, and tips for achieving natural beauty and healthy hair care from your favorite brands.

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