What kind of content does Lirim Gula make?
Lirim Gula crafts mouthwatering recipe videos for TikTok and Instagram, showcasing a diverse culinary range from comfort food classics like sticky toffee pancakes and burgers to more adventurous dishes such as partridge nuggets and Vietnamese chicken and rice. Their approachable, homemade style makes complex dishes feel accessible, offering viewers a delicious journey through global flavors and satisfying meals. Lirim's content is perfect for brands looking to connect with an engaged audience passionate about cooking and delicious food.
Are you a brand that’s partnered with Lirim Gula?
Verify your partnership
Who is Lirim Gula’s audience?
Lirim Gula's audience is highly engaged, demonstrating strong interest in culinary content. Their exceptionally high TikTok engagement rate (7.14%, significantly above the ~3.0% benchmark) suggests a dedicated fanbase actively seeking and interacting with recipes and cooking tutorials. The Instagram ER (2.29%) also surpasses the benchmark, indicating a consistent level of audience interaction across platforms. This audience is likely composed of home cooks and food enthusiasts actively looking for inspiration and practical guidance in the kitchen, presenting a valuable opportunity for brands in the food, kitchenware, and lifestyle sectors.
Which creators are similar to Lirim Gula?
If you're looking for creators like this, you'll find them perfect for anyone who loves exploring delicious homemade recipes and mastering new cooking techniques.
twisted
TikTok @twisted
This creator focuses on transforming everyday foods into novel dishes, often with a surprising twist. They create recipes for viral trends like potato noodle bites and tiramisu kebabs. The creator also experiments with flavour combinations, such as pickles with chocolate, and finds innovative ways to use leftovers, like turning stale croissants into a spicy snack. They frequently explore making beige foods green and enjoy crafting unique takes on popular meals like pizza and tacos.
Eimer Stakelum
Instagram @eimers_eats
This creator shares a variety of recipes and food-related content. They often post videos demonstrating how to make dishes such as chicken Caesar wraps, butter chicken, and loaded nachos. Many recipes focus on quick and easy meals, with a particular emphasis on potato-based dishes and convenient cooking methods like using an air fryer or slow cooker. They also share occasional content about drinks and salads.
Meg
Instagram @gourmet_meg
This creator shares recipes and cooking tips, often focusing on Asian-inspired dishes and comfort food. They demonstrate how to prepare various meals, including noodle bowls, crispy tofu, and flavourful side salads. The content also features recipe testing for supper clubs and explores creative ways to use common ingredients, such as beetroot stalks and mushrooms. Additionally, the creator shares highlights from their culinary experiences and travels.
Frequently asked questions
Sign in to view Lirim Gula's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Lirim Gula today
You can use Nutcake’s agentic tools for free. Sign up today to work with Lirim Gula on your creator campaign.