What kind of content does mary make?
Mary shares engaging video content focused on skincare, beauty, and self-care. On TikTok, she highlights portable essentials like moisturisers and SPF sticks, alongside comfortable activewear and hair care tips. Her approachable style makes her a go-to for brands seeking authentic endorsements within the beauty and wellness space.
Are you a brand that’s partnered with mary?
Verify your partnership
Who is mary’s audience?
Mary's audience is likely composed of individuals interested in beauty, skincare, and active lifestyle content, primarily from the UK. Their engagement signals suggest a strong interest in product recommendations and self-care routines, as indicated by her exceptionally high TikTok engagement rate of 7.78%, significantly outperforming benchmarks for platforms like TikTok (~3.0%) and Instagram (~1.5%). This high ER points to a highly receptive and engaged community, suggesting strong potential for conversion on sponsored content related to skincare, beauty, and activewear.
Which creators are similar to mary?
If you're looking for creators like Mary, target audiences interested in a holistic approach to beauty, wellness, and an active lifestyle.
ROXANA
Instagram @roxanaoros_
This creator focuses on sharing content about beauty and personal care. Their videos feature a range of products, including skincare, makeup, haircare, and fragrances. They often demonstrate how to use items like eyeshadow palettes and moisturisers, along with reviewing skincare pads and deodorants. The content also includes recommendations for various perfumes and routines for healthy hair. Many of the products showcased are items they have received as gifts.
CrisstinaManoila
TikTok @crisstinamanoila
This creator shares videos about skincare routines and product reviews, often focusing on K-beauty brands. They demonstrate how to use various products like face masks, cleansers, and foot creams. The content includes tips for maintaining skin health throughout the day and showcasing specific items like vanilla perfumes and hand care treatments. They also highlight sales and deals on beauty products.
Rebecca Love
Instagram @bec.lve
This creator shares videos about beauty and skincare routines. They often showcase products for hair care, makeup, and achieving a 'glass skin' look. Content also includes unboxing videos, morning and evening routines, and personal preferences for beauty items.
Frequently asked questions
Sign in to view mary's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with mary today
You can use Nutcake’s agentic tools for free. Sign up today to work with mary on your creator campaign.