What kind of content does LUCIA make?
LUCIA offers a relatable glimpse into life as a new mother in London. Her TikTok channel (@loulouontiktok) captures the everyday joys and challenges of home life, from navigating postpartum style and sharing adorable baby outfit ideas to hosting friends and participating in a lively cookbook club. Her authentic reflections on motherhood resonate with a community seeking inspiration and connection.
Are you a brand that’s partnered with LUCIA?
Verify your partnership
Who is LUCIA’s audience?
LUCIA's audience is likely comprised of UK-based mothers and expectant parents interested in relatable lifestyle content. Their high TikTok engagement rate (7.98%, significantly above benchmark) signals strong interest in her authentic portrayal of motherhood, postpartum fashion, and baby-centric content. This audience is actively seeking inspiration and community around parenting, style, and potentially culinary interests, indicating a high potential for meaningful engagement with sponsored content aligned with these themes.
Which creators are similar to LUCIA?
If you're looking for creators like this, you'll love accounts that share relatable motherhood journeys, stylish postpartum fashion, and curated baby outfit ideas.
Maddison
Instagram @maddisonnkennedy
This creator shares content about their experiences as a mother. They document moments such as pregnancy announcements and their baby's first birthday. The creator also shares practical advice and routines, including recipes for baby food and makeup tips. They also share relatable aspects of motherhood, like the challenges of travelling with a baby.
Georgie Diggins
Instagram @georgie.diggins
This creator shares content focused on the experiences of being a first-time mother. The videos feature relatable humour about newborn life, daily routines, and parenting challenges. Additionally, the creator documents outings in London and shares practical recommendations for baby products.
Dabi Adesoye
TikTok @nigerianinlondon · Instagram @nigerianinlondon
This creator shares content about their experiences as a new mother, including challenges like sleep deprivation and the joys of caring for a baby. They also post about home decor finds, particularly from Matalan, and share their experiences with Mexican cuisine. The creator has also discussed navigating hyperemesis gravidarum during pregnancy and reflects on personal growth and gratitude in their New Year posts. Other content includes outfit of the day posts and experiences with tattoos.
Frequently asked questions
Sign in to view LUCIA's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with LUCIA today
You can use Nutcake’s agentic tools for free. Sign up today to work with LUCIA on your creator campaign.