What kind of content does Clever Cookie make?
Clever Cookie crafts mouthwatering videos showcasing delectable cookie bars and pies on TikTok and Instagram. Their content features close-ups of irresistible baked goods, highlighting unique flavors from popular chocolate brands to exciting seasonal specials. With a soothing ASMR baking style and timely updates on deals and restocks, Clever Cookie offers a delightful and delicious experience for dessert lovers.
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Who is Clever Cookie’s audience?
Clever Cookie's audience is likely comprised of home bakers and dessert enthusiasts in the UK, drawn to visually appealing and satisfying ASMR baking content. Their intent signals are strong, indicated by a high engagement rate on TikTok (1.84%), slightly above the benchmark, and a solid 1.55% ER on Instagram. This suggests a highly receptive audience eager to consume and potentially replicate Clever Cookie's baked goods, offering a valuable opportunity for brands in the food, kitchenware, or lifestyle sectors.
Which creators are similar to Clever Cookie?
If you're looking for creators like this creator, you're likely seeking ASMR baking content perfect for dessert lovers who enjoy watching delicious cookie bars and pies come to life.
katiesfoodiefinds
TikTok @katiesfoodiefinds
This creator shares recipes for various baked goods and no-bake treats. Their content often features popular chocolate brands and seasonal themes, such as Valentine's Day and Christmas. They demonstrate how to make items like Kinder Crispy Slices, caramel-stuffed cookie cups, and dog-friendly biscuit slices. The creator also reviews new food products, particularly those from M&S.
The Caketoonist
TikTok @thecaketoonist · Instagram @thecaketoonist
The creator shares videos about baking, often featuring recipes from their book, Bake Your Sweet Time. They experiment with various bakes, including cakes, biscuits, and shortbreads, sometimes using vintage recipes or making quick hacks. The creator also occasionally discusses personal experiences and shares book recommendations related to food and drink pairings.
George's Bakery
TikTok @georges_bakery · Instagram @georges_bakery
This creator posts videos featuring a variety of baked goods, often highlighting seasonal specials like Easter and Valentine's Day treats. They showcase numerous cake, brownie, cookie, and rocky road creations, detailing ingredients and flavours. The content frequently announces website restocks and details products available for purchase. They also share insights into the baking process for some of their popular items, such as mini egg brownie wagon wheels and Milky Bar cornflake rolls. Markets and specific restock dates are also mentioned.
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