What kind of content does New Forest Shortbread make?
New Forest Shortbread shares the artistry behind their handcrafted, all-butter shortbread on Instagram. Their feed is a delightful exploration of classic and seasonal flavors, perfect for gifting occasions like Easter and Mother's Day. Beyond the kitchen, they offer a glimpse into their brand's journey, featuring appearances at events like Crufts and the Caravan, Camping & Motorhome Show, alongside celebrating their award-winning status.
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Who is New Forest Shortbread’s audience?
New Forest Shortbread's audience is likely comprised of artisanal food enthusiasts and supporters of small businesses, primarily located in the UK. Their high Instagram engagement rate (7.54% ER) significantly surpasses benchmarks for platforms like Instagram (~1.5% ER) and TikTok (~3.0% ER), indicating a highly dedicated and interactive follower base. This suggests strong intent signals for purchasing handcrafted goods and a high potential for quality engagement, including comments, shares, and direct inquiries about products.
Which creators are similar to New Forest Shortbread?
If you're looking for creators like this creator, partner with artisanal bakers and small-batch food businesses to reach passionate foodies and supporters of handcrafted goods.
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katiesfoodiefinds
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This creator shares recipes for various baked goods and no-bake treats. Their content often features popular chocolate brands and seasonal themes, such as Valentine's Day and Christmas. They demonstrate how to make items like Kinder Crispy Slices, caramel-stuffed cookie cups, and dog-friendly biscuit slices. The creator also reviews new food products, particularly those from M&S.
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