What kind of content does Lizzie Musa make?
Lizzie Musa offers a dynamic look into the world of women's rugby across TikTok and Instagram. Her content dives deep into Rugby Union and Rugby League, highlighting player performances and major events like the Women's Rugby World Cup. Lizzie also shares engaging insights into sports equipment, athlete lifestyles, and the global expansion of rugby, occasionally featuring her pet tortoise and discussing brand partnerships.
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Who is Lizzie Musa’s audience?
Lizzie Musa's audience is likely comprised of passionate rugby fans, with a strong interest in women's rugby specifically, given her content keywords and location. Their intent signals are high, as evidenced by exceptional engagement rates significantly exceeding benchmarks across both TikTok (7.59% vs. ~3.0% TikTok ER) and Instagram (15.90% vs. ~1.5% Instagram ER). This indicates a highly receptive and actively engaged community, suggesting strong potential for brand partnerships seeking to reach dedicated sports enthusiasts.
Which creators are similar to Lizzie Musa?
If you're looking for creators like Lizzie Musa, target fans passionate about women's rugby union and league, especially those following the Rugby World Cup.
Zoe Evans
TikTok @zoerevans · Instagram @zoerevans
This creator posts content about women's rugby, often featuring Leicester Tigers. Their videos cover topics such as new kits, training, and recovery from injuries, including shoulder surgery. They also share updates on their personal comeback journey within the sport. The creator has also posted content related to the Six Nations Rugby tournament and the Dubai 7s.
Rugby with Amy
TikTok @rugbywithamy · Instagram @rugbywithamy
This creator posts content about a variety of topics, including rugby matches and experiences. They share updates about attending games, travelling to international fixtures, and participating in rugby-related events. The creator also discusses personal experiences, such as dealing with hearing loss and trying new activities like snowboarding. Additionally, they occasionally share content related to travel and partnerships with brands.
RugbyPass
TikTok @rugbypass · Instagram @rugbypass
This creator posts videos about rugby. Content includes analysis of matches, player highlights, and explanations of rugby rules and incidents. They also cover significant moments in rugby history and discuss player performances. The videos often focus on international matches and prominent players within the sport.
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